Spotify’s Fresh Finds Africa artist as Kofee Bean shines bright

Spotify recognized independent Ghanaian singer-songwriter Kofee Bean as the second-ever Fresh Finds Africa artist on Friday, April 29. The Fresh Finds Africa monthly project, created by Spotify’s music team, is part of Spotify’s monthly commitment to help the African music business.

WHO IS KOFEE BEAN? 

Patience Naa Oyo Titus-Glover, better known as Kofee Bean, is a Ghanaian musician on a mission to establish herself in Africa’s alternative music scene. At the age of seven, she began singing and creating songs and poetry before joining the Ghanaian band Made Africa as a singer.

Kofee Bean started her own live band after leaving Made Africa and went on to perform at numerous occasions.

Erykah Badu, Jill Scott, Sade, and Asa have all influenced her work. Kofee Bean’s music incorporates elements from a variety of genres that she grew up listening to.

In 2021, she published her single Breathing with Kiddblack, which got the attention of Spotify’s music editors.

Listen to Breathing here 

FRESH FINDS AFRICA

Phiona Okumu, Spotify’s head of music for Sub-Sahara Africa, says the streaming service is always on the search for new talent through its many hubs.

“We want to show them off and provide them with social support while they pursue their musical dreams,” Okumu stated.

“Fresh Finds artists also receive one-on-one training on how to use the Spotify platform and in-app in the best possible way.”

“I feel thrilled and grateful to be viewed in such a light by Spotify, even at the beginning of my career,” Kofee Bean said of being Spotify’s second-ever Fresh Finds artist. “It’s definitely a confidence booster in my sound and artistry, and for those who appreciate and are developing this sound as well.

FRESH FINDS AFRICA GROWTH

Fresh Finds musicians have given fantastic performances all across the world. Fresh Finds has playedlisted over 25 000 artists since its global premiere in 2016, with their monthly listenership increasing by 108 percent within a month of being included to the playlists.

“Fresh Finds Africa musicians like Kofee Bean can expect this kind of growth,” Phiona Okumu remarked.

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