A beauty queen’s glamorous lifestyle is now under scrutiny as allegations surface of her involvement in a $3 million scam. Liz Friesen, the reigning Mrs. Nebraska, has been accused by the state of running a deceptive get-rich-quick scheme that left many victims with empty pockets and broken promises.
Allegations of a “Deceptive Scheme”
The 34-year-old is being sued for allegedly orchestrating a fraudulent passive income operation. According to the lawsuit, Friesen used her social media presence to project an image of extreme wealth, luring consumers into believing they could achieve similar financial success by investing in her business ventures.
The lawsuit claims the funds she raised were spent on luxurious vacations, high-end vehicles like Lamborghinis and Cadillacs, multimillion-dollar homes, jewelry, designer clothing, and even private jets.
The Business Model Behind the Scheme
Friesen allegedly promoted the sale of “automated” e-commerce stores managed by so-called dropshipping experts on platforms like Amazon and Walmart. Dropshipping, a legitimate business model, involves sellers forwarding customer orders to suppliers rather than maintaining their own inventory.
However, the lawsuit claims this particular operation, run under a shadowy company called WiFi Money, was highly misleading. Consumers paid between $15,000 and $100,000, enticed by promises of earning up to $100,000 monthly. Instead, they reportedly faced significant losses or saw little to no profit.
Lavish Lifestyle Funded by Investors
Attorney General Mike Hilgers alleges that Friesen and her co-defendants, many of whom are also influencers, misappropriated the money for their extravagant lifestyles. Friesen’s social media posts reportedly showcased luxury vacations, private jets, and an opulent lifestyle—possibly funded by the investments of unsuspecting victims.
Despite the failure of these e-commerce stores, Friesen and her team continued to market the scheme for over two years, often violating marketplace policies, which led to mass account suspensions for participants.
Legal Actions and Next Steps
The Nebraska Attorney General’s Office has filed a lawsuit in the District Court of Lancaster County. The suit accuses Friesen and her associates of violating consumer protection and trade practices laws. They are being asked to refund consumers, halt their operations, and reimburse legal costs. The state is also seeking civil penalties.
Attorney General Hilgers expressed his commitment to holding the accused accountable:
“These highly deceptive ‘passive income’ schemes will not be tolerated in Nebraska under my watch. Our office will fight hard to recover Nebraskans’ hard-earned money and bring justice to those impacted.”
Mrs. Nebraska Takes a Step Back
Following the lawsuit’s filing, the Mrs. Nebraska Organization announced that Friesen would be stepping back from her pageant duties. The organization stated they had no indication that the allegations involved their official social media accounts.
Friesen, a married mother of two and self-described “mompreneur,” has yet to publicly comment on the accusations. Once crowned Miss Nebraska a decade ago, her future in the public eye now faces uncertainty.
The Fallout: What Happens Next?
As legal proceedings unfold, Friesen and her co-defendants face mounting pressure to address the allegations. The case highlights the dangers of trusting seemingly glamorous lifestyles marketed on social media. It also serves as a cautionary tale about carefully vetting any investment opportunities, especially those that promise quick and substantial returns.
Stay tuned for updates as this legal battle progresses.
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