Gemma Heath is stepping into a key leadership role at Bibby Financial Services as the company strengthens its commitment to supporting small and medium-sized businesses across the West Midlands.
Bibby Financial Services Expands Regional Team
Bibby Financial Services (BFS), a long-established provider of business funding and financial solutions, has named Gemma Heath as its new Business Development Manager.
The appointment is part of the company’s ongoing efforts to broaden its support network for SMEs throughout the West Midlands region.
The family-owned financial services firm, which works with more than 8,500 businesses globally, said Heath will play an important role in helping companies access funding solutions designed to support growth and improve cash flow.
Bringing More Than a Decade of Commercial Finance Expertise
Heath arrives at BFS with an extensive background in commercial finance spanning more than 16 years.
Throughout her career, she held a variety of sales-focused positions within Lloyds Banking Group, building significant experience in business finance and client relationship management.
Before joining BFS, she served as Associate Director for Trading & Working Capital, Intermediaries at Lloyds Banking Group.
In that position, she worked closely with brokers and introducers across the Midlands and East Midlands, helping businesses secure financial solutions tailored to their operational needs.
Strong Credentials in Invoice Finance
Known for her expertise in invoice finance, Heath brings a range of professional qualifications to her new role.
Her credentials include the ABFA Foundation qualification, a Dunn & Bradstreet Credit Diploma, and Huthwaite SPIN® selling certification.
Over the years, she has also developed an extensive network of professional contacts and introducer relationships, a factor expected to support BFS’s growth ambitions in the region.
Focus on Supporting SME Growth
In her new position, Heath will concentrate on expanding Bibby Financial Services’ presence across the West Midlands while helping more businesses access invoice finance facilities.
The company believes her experience and industry connections will strengthen its ability to deliver working capital solutions to SMEs seeking funding to grow, manage cash flow, and navigate changing market conditions.
A Longstanding Business Finance Provider
Bibby Financial Services provides asset finance, working capital funding, and foreign exchange solutions to businesses operating in both domestic and international markets.
The company focuses on delivering flexible financial products designed to support growth at different stages of a company’s development.
Established in 1982, BFS forms part of the wider Bibby Line Group, a family-owned business group with a long history across multiple sectors.
Through its funding and financial services operations, BFS continues to serve thousands of businesses worldwide while expanding its regional presence across the United Kingdom.
