These are compulsory metatags your must include in your website header to have an optimized website for SERPS. It is important to note that while these meta tags are considered “compulsory” for SEO, it’s not always necessary to include all of them on a webpage or website.
The following are some commonly used meta tags for SEO:
Title tag: This is the title of your webpage and appears in the browser tab.
Meta description: This is a brief summary of your webpage and appears in search engine results.
Meta keywords: These are relevant keywords for your webpage and are not as important as they once were.
Canonical tag: This tag is used to specify the preferred URL for a webpage when there are multiple versions of it.
Robots tag: This tag is used to specify whether search engines should index and follow the links on your webpage.
Header tags (H1, H2, H3): These tags are used to organize content on your webpage and signal its structure to search engines.
Alt tags: These tags provide a text description of an image on your webpage and help search engines understand the context of the image.
Open Graph tags: These tags, such as og:title, og:description, and og:image, are used to control how your webpage is represented when shared on social media platforms like Facebook and Twitter.
Twitter Card tags: These tags, such as twitter:card, twitter:site, and twitter:title, are used to control how your webpage is represented when shared on Twitter.
Schema.org tags: These tags, such as itemscope, itemtype, and itemprop, are used to add structured data to your webpage, making it easier for search engines to understand the content of your site.
Sitemap: This is an XML file that lists all the URLs on your website, making it easier for search engines to discover and crawl your pages.
Robots.txt: This is a file that is used to tell search engines which pages or sections of your site should not be crawled.
The rules and best practices of SEO are subject to change over time, so it’s important to stay informed and adjust your strategy accordingly.
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