Kanye West Takes Romance to the Trademark Office, Files for Exclusive Rights to His Poetic Phrase Inspired by Wife Bianca Censori, Unveils Plans for an Eccentric Range of Goods and Services

Kanye West’s Creative Trademark Endeavor

Renowned American rapper Kanye West has embarked on a unique journey into trademark registration, seeking exclusive rights to a phrase inspired by his wife, Bianca Censori.

The rapper, aged 46, reportedly submitted nine separate trademark applications to the United States Patent and Trademark Office on January 11, all revolving around the phrase: ‘I MISS YOU WHEN I WAKE UP BEFORE YOU.’

Captioning Love on Instagram

The origin of this trademark venture traces back to an Instagram post where Kanye West used the same line as a caption for a picture of his wife, celebrating her 29th birthday on January 5.

This move followed a series of near-naked pictures the rapper shared of Bianca, a designer.

A Bizarre Array of Goods and Services

Kanye West has intriguing plans for his trademarked phrase, envisioning a diverse range of goods and services.

This peculiar lineup includes ‘biological cloning,’ ‘moisturizers,’ ‘plush toys,’ and ‘wireless receivers in the form of jewelry.’

Legal Proceedings and Attorney Confirmation

The rapper’s attorney, Gregory K. Nelson, exclusively confirmed to DailyMail that the trademark applications were filed on behalf of Ox Paha, Inc.

This is the same company previously used by Kanye West for his trademarks like YEWS and YEEZY PODS.

A Curious Catalog of Offerings

Among the extensive list of goods and services covered in the trademark application are ‘floating recreational lounge chairs,’ ‘squeezable squeaking toys,’ ‘e furnishing design,’ ‘providing a social networking website for charitable gifts,’ and ‘horological and chronometric instruments.’

Trademark Status and Future Steps

While the trademark application has been accepted by the Office, it is yet to be assigned to an examiner.

Kanye West must demonstrate actual use of the trademark in connection with the listed examples to secure protection for each of the nine classes specified in the application.

The rapper’s creative foray into trademarking showcases an eccentric blend of sentimentality and commerce.