Denver Broncos agrees to a sales agreement with the Walton-Penner family ownership group

✔ Fact Checked by TDPel News Desk

By Samantha Allen

Published: June 9, 2022 | 1:00 PM

The Denver Broncos have agreed to a sales agreement with the Walton-Penner family ownership group, which is subject to league approval.

According to multiple reports, the winning bid from Walmart store heir Rob Walton, his daughter Carrie Penner, son-in-law Greg Penner, and other investors was $4.65 billion.

That would be the most money ever paid for a sports team in North America.

The NFL finance committee and at least 24 of the league’s 32 club owners must approve the Pat Bowlen Trust’s sale of the three-time Super Bowl champion team.

“Today marks a significant step on the path to an exciting new chapter in Broncos history,” Broncos president Joe Ellis said.

“I’m confident that their leadership and support will help this team achieve great things on and off the field.”

Pat Bowlen, who bought the Broncos in 1984 and died in 2019, was the team’s owner.

Since then, the team had been held by a trust in his name.

“We are thrilled to be selected to move forward with the purchase of the Denver Broncos,” Rob Walton said in a statement.

“We look forward to earning the confidence and support of the NFL as we take the next step in this process.”

In 2016, the Broncos won their third Super Bowl title, but they haven’t made the playoffs since.

Last season, they went 7-10, their seventh straight losing season.

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About Samantha Allen

Samantha Allen is a seasoned journalist and senior correspondent at TDPel Media, specializing in the intersection of maternal health, clinical wellness, and public policy. With a background in investigative reporting and a passion for data-driven storytelling, Samantha has become a trusted voice for expectant mothers and healthcare advocates worldwide. Her work focuses on translating complex medical research into actionable insights, covering everything from prenatal fitness and neonatal care to the socioeconomic impacts of healthcare legislation. At TDPel Media, Samantha leads the agency's health analytics desk, ensuring that every report is grounded in accuracy, empathy, and scientific integrity. When she isn't in the newsroom, she is an advocate for community-led wellness initiatives and an avid explorer of California’s coastal trails.