Nigerian comedian and music executive Bright Okpocha, also known as Basketmouth, has expressed his frustration over the high cost of music video production in the country.
In a recent interview with The Beat 99.9 FM, Basketmouth revealed that the price of music video production in Nigeria has skyrocketed from 7 to 7.5 million naira to 27 to 30 million naira in just two years.
This is why Basketmouth decided to do a holdup video for his new song “Party” instead of spending over N25 million to shoot a standard video.
Basketmouth laments high cost of music video production in Nigeria
Nigerian comedian and music executive Bright Okpocha, also known as Basketmouth, has expressed his frustration over the high cost of music video production in the country.
Basketmouth reveals why he did a holdup video for his new song
In a recent interview with The Beat 99.9 FM, Basketmouth revealed that the price of music video production in Nigeria has skyrocketed from 7 to 7.5 million naira to 27 to 30 million naira in just two years.
This is why Basketmouth decided to do a holdup video for his new song “Party” instead of spending over N25 million to shoot a standard video.
Basketmouth: I’m an Igbo man, so I did a holdup video instead of spending N25m on visuals
Basketmouth said that he is an Igbo man, and that the first thing he thought about when he saw the high cost of music video production was to do a holdup video instead.
He explained that he did this because he wanted to create something that would generate buzz and interest in his new song, without having to spend a lot of money on visuals.
Basketmouth’s holdup video for “Party” has been a hit with fans, and it has generated a lot of buzz for the song. It is clear that Basketmouth has a knack for being creative and finding innovative ways to promote his music, even in the face of high costs.