Greta Gerwig’s Barbie Film Marketing Campaign Delights Fans, Thanks to Ryan Gosling’s Ken

Greta Gerwig’s Barbie Film Marketing Campaign Delights Fans, Thanks to Ryan Gosling’s Ken

…By Henry George for TDPel Media.

The press tour for Greta Gerwig’s highly anticipated Barbie film has captivated audiences with its impressive marketing campaign.


The campaign has not only looked visually stunning but has also provided unique experiences for fans to immerse themselves in the plastic fantastic world of Barbie.

London Embraces the Fuchsia Fantasy

London has been transformed into a Barbie-inspired wonderland, with pink buses featuring giant Ken dolls, vibrant cerise Black Cabs, and even a pink Tardis near Tower Bridge.

The city has wholeheartedly embraced the fuchsia fantasy, as demonstrated by the enthusiastic fans who dressed up and queued for hours at the film’s London premiere.


Margot Robbie and Ryan Gosling’s Infectious Enthusiasm

Margot Robbie, who portrays Barbie in the film, has been sporting head-to-toe pink looks and meticulously recreated iconic Barbie outfits, showcasing her dedication to the role.

Similarly, Ryan Gosling, who plays Ken, has been joyfully engaging with the press, providing increasingly surreal answers and embracing the whimsical nature of his character.

Gosling’s Memorable Ken Moments

Ryan Gosling’s portrayal of Ken has generated numerous amusing and memorable moments throughout the press tour.

From expressing the profound impact the script had on him to hilariously delving deep into Ken’s existential journey, Gosling’s infectious energy has left fans thoroughly entertained.

Gosling’s Deep Connection with Ken

Gosling’s commitment to understanding the essence of Ken is evident in his promotional efforts.


Through a promotional video, he explores Ken’s feelings and vulnerabilities, expressing the challenges of living a life of perceived fragility and always being seen as second best.

Gosling’s Defense of Ken’s Importance

The casting of Gosling as Ken initially faced backlash online, with some using the hashtag #notmyken.

Gosling responded to the criticism, defending the significance of Ken’s character and pointing out the lack of attention given to Ken in the past.

He emphasized the importance of sharing Ken’s story to shed light on the true value of the character.

Gosling’s Dedication to the Role

Gosling’s dedication to portraying Ken borders on method acting.


Fans have playfully speculated that his commitment to the character has transformed him into a seamless embodiment of Ken, blurring the lines between the actor and the role.


As the press tour for Greta Gerwig’s Barbie film continues to captivate audiences, Ryan Gosling’s hilarious and dedicated portrayal of Ken has become a highlight of the promotional campaign.

With Barbie’s release just around the corner, fans eagerly await the opportunity to immerse themselves in the whimsical world of this beloved childhood icon.

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