Olivia Attwood Lands Six Figure Garnier Haircare Deal in London as Former Love Island Star Becomes New Face of Spicy Blondes Collection

Olivia Attwood, the 34-year-old TV personality and presenter, has officially been named the new ambassador for Garnier’s haircare line.

Known for her signature blonde locks, Olivia will front the brand’s GOOD Spicy Blondes Collection, stepping into the spotlight once held by longtime ambassadors like Holly Willoughby.

The deal, reportedly six figures, marks another milestone in her ever-expanding career.

“It’s such a major moment to work with Garnier,” Olivia said.

“The brand is iconic. I grew up seeing their ads and billboards, so following in the footsteps of the inspirational women who have fronted their campaigns is a genuine honour.”

She added that while she has recently experimented with her look, the new collection reflects her personal style perfectly.

From Love Island to Daytime TV

Olivia’s career has been a steady climb since she appeared on the third series of Love Island, where she reached the final alongside Chris Hughes.

After Love Island, she joined The Only Way Is Essex (TOWIE) for a year before moving into documentary presenting for ITV.

By 2023, she became a regular panellist on Loose Women, joining familiar faces such as Coleen Nolan, Frankie Bridge, and Ruth Langsford.

Fans also got a taste of her presenting skills on This Morning, and there are reports she could become a permanent fixture on the daytime show.

Garnier Collaboration and Career Expansion

Olivia teased her collaboration with Garnier last year on Instagram with behind-the-scenes photos, captioning them: “Something GOOD coming in 2026 @garnieruk.”

Her new role places her in line with Holly Willoughby, who has represented Garnier Nutrisse since 2015, and Davina McCall, who remains a longstanding ambassador.

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Speaking about the product, Olivia highlighted its convenience: “I love the high maintenance look, but with my filming schedule, it’s rare that I ever have the time to sit down in a salon chair.

This product is a game changer.” She praised the line for creating a “multidimensional glow” without damaging hair, perfect for on-the-go lifestyles.

Personal Life and Recent Split

Olivia has been navigating a highly public personal life alongside her career.

She recently confirmed her separation from footballer Bradley Dack, describing the marriage as “disconnected” and noting that she had spent years in “unhappy relationships” out of fear of being alone.

Speaking candidly on Jamie Laing’s Great Company podcast, Olivia said, “When you’re in an unhappy relationship, it’s actually the loneliest place to be.”

She also reflected on the challenges of balancing high-pressure careers with married life, noting how easy it is for couples to drift apart under stress.

Upcoming Projects and Workload

Even amid personal upheaval, Olivia is keeping busy.

She revealed she’s “working out a lot” and “filming a lot,” teasing her upcoming ITV show The Heat.

The show will follow ten young chefs as they train under multi-Michelin star chef Jean-Christophe Novelli.

With her new Garnier campaign and multiple TV projects, Olivia is clearly focused on career growth while managing life changes.

Her work ethic and media presence continue to position her as one of the UK’s most versatile entertainment personalities.

What’s Next?

• Olivia will officially launch the GOOD Spicy Blondes Collection with Garnier across TV, digital, and social campaigns.

• The Heat will debut on ITV, showcasing culinary talent under expert mentorship.

• Fans can expect Olivia to continue appearing on daytime shows, possibly securing a permanent spot on This Morning.

• Personal updates may continue to emerge, as Olivia remains open about her life and relationships in media interviews.

Summary

Olivia Attwood, former Love Island star and current Loose Women panellist, has become the new face of Garnier’s GOOD Spicy Blondes Collection, taking over from long-time ambassadors like Holly Willoughby.

At 34, she is embracing a busy career, including her new ITV show The Heat, while managing personal changes following her split from footballer Bradley Dack.

Olivia praised the Garnier range for offering a salon-quality blonde look on the go and is set to lead campaigns highlighting its convenience and multidimensional color.