Meghan Markle has reportedly sent a $300 (£238) gift box from her lifestyle brand As Ever to an online supporter known as “The Notorious JTB,” a social media figure who has both praised the Duchess of Sussex and repeatedly criticised the Prince and Princess of Wales.
The unexpected delivery, which included a handwritten note, quickly became the focus of a viral unboxing video shared by the recipient on X, where he expressed shock and gratitude at receiving the package.
Handwritten Note and Personal Message Included in Delivery
According to the recipient, the package contained a personal letter sealed with a monogram featuring an “M” topped with a crown-style emblem.
The message reportedly read: “Dear JT, Thank you for the anniversary wishes! A few treats for you to enjoy. As ever, Meg.”
The fan described himself as “completely stunned” in his social media post, adding that the gesture was not something he had ever anticipated.
He filmed himself opening the box and revealing the contents while reacting in real time to each item.
Inside the As Ever Gift Box
The care package featured a selection of items from Meghan’s lifestyle line, including a limited-edition matchbox, flower sprinkles, a jar of honey with honeycomb, a leather bookmark, and a full set of branded candles.
Also included was a copy of Meghan’s Harper’s Bazaar feature, which appeared to be part of the curated selection of promotional and lifestyle items sent to the supporter.
The recipient captioned his video with an emotional response, writing that the delivery felt entirely unexpected and expressing appreciation for the gesture.
A Superfan Known for Strong Royal Commentary
The recipient, who goes by “The Notorious JTB” on X, has built a profile around outspoken commentary on the British royal family.
Over recent months, he has frequently shared posts critical of the Princess of Wales, while also supporting content that praises Meghan and Prince Harry.
He has also spent significant sums on products linked to Meghan’s business ventures, including more than $200 on wine purchases and additional spending on candle collections and scented product bundles.
Social Media Posts Blend Praise for Meghan With Criticism of the Wales Family
Alongside his support for Meghan’s brand, JTB has circulated and commented on posts comparing the public roles of senior royals.
Some of his reposts have echoed criticism of the Princess of Wales, particularly around her public engagements and international advocacy work.
In contrast, he has repeatedly praised Meghan and Prince Harry’s media appearances and business moves, including promotional trailers for upcoming projects and their Netflix-related activities.
His commentary has also drawn attention from other users online, with some of his posts sparking debate and criticism across social media platforms.
Spending Spree on As Ever Products and Lifestyle Items
In addition to receiving the gift, the fan has previously documented extensive purchases from Meghan’s lifestyle brand.
His recent acquisitions reportedly include a signature scent candle collection valued at around $256, as well as multiple wine orders totaling several hundred dollars.
He has also promoted and engaged with branded products such as seasonal candle sets and wellness-themed bundles, often sharing reactions and reviews with his online followers.
Debate Over Meghan’s Branding and Past Comments Resurfaces
The viral attention around Meghan’s lifestyle products has also revived earlier remarks she made years before launching As Ever.
In a 2016 appearance, she criticised the idea of overly expensive candles, describing $100 price points as excessive while promoting her then-blog, The Tig, as accessible and relatable.
That comment has since been contrasted by critics with her current product line, which includes premium-priced candle sets and curated lifestyle bundles.
Supporters, however, have argued that individual items within her collection remain available at lower price points, framing the brand as tiered rather than exclusive.
Anniversary Posts and Ongoing Public Attention
The renewed attention comes shortly after Meghan marked her eighth wedding anniversary with Prince Harry, sharing personal images and reflections on their relationship.
The couple, who now live in Montecito with their children, have continued to maintain a high-profile presence through social media updates and commercial ventures.
As discussion around her brand and online supporters continues to circulate, Meghan has not publicly responded to the latest viral posts involving the gift package.
