The Apprentice advisors share surprising advice for candidates aiming to win Lord Sugar’s investment in London

The Apprentice advisors share surprising advice for candidates aiming to win Lord Sugar’s investment in London

The The Apprentice is back, and this year’s series promises to shake things up with modern tasks, diverse candidates, and unexpected drama.

Trusted advisors Karren Brady and Tim Campbell teased the exciting changes during their recent appearance on The One Show, building anticipation for the show’s 19th season, which kicks off on Thursday night.

New Challenges Await

According to Karren Brady, this season features the most innovative tasks in the show’s history.

From working with an AI pop star to tackling a fiery hot sauce challenge, the contestants will need to think outside the box.

The season even kicks off with a breathtaking trip to Austria, where the candidates find themselves completing tasks on a glacier.

“We’ve upped the ante this year,” Karren shared.

“The tasks are more modern, challenging, and reflective of the evolving business world.

We’re really putting these candidates through their paces.”

Can You Spot the Winner Early?

While many viewers enjoy trying to predict the eventual winner from the first few episodes, Karren and Tim revealed that it’s not as straightforward as it seems.

“You can never really tell who’s going to win right at the start,” Karren explained.

“Some of the strongest candidates learn and grow as the process goes on.

Others start strong but lose steam when they think they’ve got it all figured out.”

Tim agreed, adding that adaptability and resilience often make the difference.

“The candidates who take feedback on board and adjust their approach are the ones who tend to go far.

It’s a tough process, and only the most determined succeed.”

The Worst Mistakes Contestants Make

Karren and Tim also shared their advice for surviving the boardroom.

According to Tim, lying on your CV or forgetting your numbers are surefire ways to get fired.

“If you lie, you’ll be found out,” Tim warned. “

And if you don’t know your numbers, you’re dead in the water.”

Karren emphasized the importance of accountability.

“Not owning your mistakes or failing to fight your corner are big red flags.

Lord Sugar values honesty and determination.”

Meet the 2025 Candidates

This year’s lineup includes 18 ambitious individuals from a variety of industries, including tech, beauty, and food.

Many of the candidates already boast significant followings on social media, hinting at a new era where influence plays a larger role in entrepreneurship.

Some of the standout candidates include:

  • Amber-Rose Badrudin, a convenience store owner from London.
  • Aoibheann Walsh, a hair and beauty salon owner from County Donegal.
  • Jordan Dargun, an animation entrepreneur from Dublin.
  • Dr. Jana Denzel, a cosmetic dentist from London.
  • Mia Collins, a meal prep entrepreneur currently based in London.

While the candidates are all vying for Lord Sugar’s £250,000 investment, the competition has already been marred by controversy.

Reports surfaced that contestant Amber-Rose Badrudin was caught with another contestant in a hotel room during filming in Turkey, sparking speculation about behind-the-scenes drama.

Breaking Tradition

For the first time, the show has abandoned its usual practice of splitting candidates into male and female teams.

Instead, the focus is on collaboration and competition, regardless of gender.

Lord Sugar, who turns 78 this year, expressed his excitement for the season and hinted at his commitment to the show’s future.

“As long as I’ve got my health and strength, I’ll keep going.

The candidates make the show, and this year, we’ve got a fantastic group.

I think it’s going to be one of the best series yet.”

What’s Next for The Apprentice?

With its 20th season just around the corner, fans are wondering how much longer the show can continue.

For now, though, Lord Sugar and his team are focused on delivering another season filled with high-stakes tasks, unexpected twists, and fierce competition.

Whether you’re rooting for a specific candidate or just along for the drama, The Apprentice 2025 promises to be a season to remember.

This article was published on TDPel Media. Thanks for reading!

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