TDPel Media News Agency

MultiChoice Nigeria Reveals Total Cost of Hosting Reality Show BBNaija

Larry John Brown - Author Profile Picture
By Larry John Brown
Published: October 3, 2023 | 5:01 PM GMT

MultiChoice Nigeria Reveals N5.5 Billion Investment for BBNaija All-Stars Season

MultiChoice Nigeria, the organizers of the BBNaija Reality Show, have disclosed that the recently concluded All-Stars season incurred an investment cost of a staggering N5.5 billion.

This revelation was made during the winner’s prize presentation ceremony held in Lagos. The season’s champion, Ilebaye, was awarded the grand prize of N120 million during this event.

Busola Tejumola, the Executive Head of Content and West Africa Channels at MultiChoice Nigeria, provided insight into the financial commitment required to produce the reality show.

The All-Stars season, which featured former fan-favorite contestants, was recognized as one of the most extravagant seasons to date, featuring elaborate sets, high production values, and a star-studded lineup.

Advertisements

Additionally, Tejumola shared that the season garnered a record-breaking 1.53 billion votes from viewers across all available voting channels.

The N120 million grand prize was presented to Ilebaye, a 22-year-old model from Kogi State, who emerged as the victor of the All-Stars season. She secured her victory with 30.08% of the total votes, surpassing her formidable competitors.

Mercy Eke, the previous winner of a Big Brother Naija season, secured the second place with 23.48% of the votes, followed closely by CeeC, who garnered 23.41% of the votes, securing the third position.

Adekunle, with 12.61% of the votes, claimed the fourth spot, while Pere and Cross secured the fifth and sixth positions with 5.82% and 4.60% of the votes, respectively.

The grand prize presentation ceremony marked a moment of celebration as Ilebaye received her reward from the organizers on Tuesday, October 3, 2023.

Advertisements

Read More On The Topic On TDPel Media

Beloud logo

Download TDPel Media App
Spread the News. Auto-share on
Facebook Twitter Reddit LinkedIn

Larry John Brown profile photo on TDPel Media

About Larry John Brown

Larry John is a talented writer and journalist based in New York, USA. He is a valued contributor to TDPel Media, where he creates engaging and informative content for readers. Larry has a keen interest in current events, business, and technology, and he enjoys exploring these topics in-depth to provide readers with a comprehensive understanding of the issues. His writing style is characterized by its clarity, precision, and attention to detail, which make his articles a pleasure to read. Larry’s passion for storytelling has earned him a reputation as a skilled writer and a respected authority in his field.