Big changes are underway in Spain’s startup investment scene, and one well-known player is stepping into a new phase.
Demium, the Spanish investment company that’s been active in early-stage funding for years, has officially reintroduced itself to the market under a new name — Mission — alongside the launch of a brand-new investment fund.
A Rebrand Backed by Strong Institutions
The transformation isn’t just about a new identity.
Mission’s newly launched fund has attracted support from heavyweight backers, including Spain’s Official Credit Institute (ICO) and the Valencian Institute of Finance (IVF).
Their involvement adds institutional weight and confidence to the firm’s refreshed vision and long-term strategy.
A €35 Million Push for Early-Stage Startups
Mission’s new investment vehicle is targeting a total size of €35 million, with a clear focus on pre-seed startups across Spain.
The idea is simple but ambitious: step in early, back promising founders, and help turn raw ideas into scalable businesses before bigger investors arrive.
Early Checks, Long-Term Commitment
Under the leadership of Managing Partner Jorge Dobón, the fund typically starts with initial investments of around €250,000.
For startups that show strong potential, Mission is prepared to double down, with total investments reaching up to €2 million per company.
In many cases, the firm becomes a startup’s first institutional investor, setting the foundation for future growth.
Aiming to Support Around 80 Companies
Mission isn’t thinking small.
The fund plans to invest in approximately 80 startups, and it has already made its first deals.
This wide portfolio approach reflects a belief in backing many early ideas, knowing that some will grow into standout success stories over time.
Madrid Base, Nationwide Ambition
Operating out of Madrid, Mission is positioning itself as a key supporter of entrepreneurial talent across Spain.
With fresh branding, institutional backing, and capital ready to deploy, the firm is clearly gearing up for an active period ahead.
So, What’s Next?
With the rebrand complete and the first investments already in motion, all eyes are now on how Mission will shape Spain’s next generation of startups — and which early-stage founders will be first to benefit from this renewed push.
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