When people dream of a vacation packed with culture, nature, and unforgettable adventures, Africa often tops the list.
With more than 50 countries to choose from, the continent is bursting with travel gems — but only a few have truly stood out in terms of tourist numbers.
From golden deserts to ancient cities, here’s a closer look at the African nations that drew the biggest crowds in 2024, according to Business Insider Africa.
Morocco Tops the Charts with a Record-Breaking Year
Morocco had a tourism boom in 2024, pulling in an impressive 17.4 million visitors.
Interestingly, half of those travelers were Moroccans living abroad, making the return home more than just a family visit — it was a cultural reconnection.
What keeps drawing people back? Think vibrant souks in Marrakech, timeless architecture in Fes, and camel rides under the Sahara’s starlit skies.
Morocco has set its sights even higher, aiming to welcome 26 million tourists by 2030 — and with the country set to co-host the 2030 FIFA World Cup, those goals might just become reality.
Egypt Continues to Captivate with Ancient Wonders
Hot on Morocco’s heels is Egypt, with 15.7 million tourists paying a visit in 2024. Let’s be honest — Egypt’s appeal has never really gone out of style.
Whether it’s Roman emperors in the past or Instagram influencers today, the country has always had that magnetic pull.
Of course, the main draw is its legendary history.
The Pyramids of Giza, the Nile, and ancient temples offer a trip through time that few other countries can rival.
Tunisia Packs a Cultural Punch on the Mediterranean Coast
Tunisia may be smaller in size, but it certainly knows how to deliver a big tourism punch.
In 2024, the country welcomed 10.25 million visitors, many drawn by its sun-soaked Mediterranean vibe and rich cultural mix.
This North African gem is dotted with UNESCO sites like Dougga,
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