Sydney Sweeney may be busy building her Hollywood career, but her personal life has been making just as many headlines lately.
Over Labor Day weekend, the Euphoria actress, 27, reportedly spent time at Lake Tahoe with music executive Scooter Braun, 44.
The two enjoyed a lakeside getaway from Friday through Monday, fueling curiosity about their “casual” romance.
A Connection That Started in Venice
The pair’s connection apparently dates back to June, when they both attended Jeff Bezos and Lauren Sánchez’s wedding in Venice, Italy.
Insiders claim there was already “something going on” between them during that glamorous event.
While Braun may not be Sweeney’s usual type, sources say she was intrigued and flattered by his attention.
Inside Their Growing Bond
According to People, Braun has been described as “confident,” “charming,” and “very attentive” toward Sweeney.
Despite the affection, friends say Sydney isn’t rushing into anything serious.
She recently ended her engagement to Jonathan Davino, 42, in March after several years together and wants to keep her focus on work rather than jumping into a new relationship.
Career First, Romance Second
Those close to the actress stress that this year is all about her career.
Sweeney is preparing for the world premiere of Christy, a boxing biopic where she stars as fighter Christy Martin.
The film will debut at the Toronto International Film Festival on September 5.
For Sydney, who has called herself ambitious and laser-focused, romance is secondary to professional growth.
Keeping Things Light
Even though Sweeney and Braun have been spotted on multiple outings together — including casual strolls in Venice alongside other famous friends like Karlie Kloss and Joshua Kushner — sources insist the relationship is not exclusive.
“She considers herself single,” one insider explained, adding that Braun is “not her boyfriend.”
Scooter Braun’s Side of the Story
Braun, best known for his public feud with Taylor Swift, has also made headlines for his personal life.
He was married to Yael Cohen for seven years, sharing three children before finalizing their divorce in 2022.
Since then, he’s been linked to actress Rachelle Goulding and, more recently, has been “pursuing” Sweeney since their first meeting earlier this summer.
Sydney’s Past Relationship
Sweeney’s split from Davino came after what insiders described as a “rocky” stretch in their relationship.
Though they were engaged in 2022, the actress reportedly felt overwhelmed by the idea of marriage and wanted to prioritize her career instead.
While their breakup wasn’t due to a lack of love, she ultimately decided she wasn’t ready to settle down.
Friendships and Rumors
Following her split, Sydney reunited with former co-star Glen Powell at his sister’s wedding, sparking rumors of a romance.
Those close to the pair, however, dismissed the claims, insisting their friendship was purely platonic.
The American Eagle Controversy
Outside of her acting and personal life, Sweeney also found herself at the center of a marketing storm.
She recently starred in American Eagle’s fall denim campaign with the tagline “Sydney Sweeney has great jeans.”
What was meant as a playful pun on “great genes” quickly drew criticism online, with accusations of racial undertones and insensitivity.
American Eagle later defended the ad, clarifying that it was strictly about fashion and not genetics.
What’s Next for Sydney
With a major film premiere ahead and multiple projects in the pipeline, Sydney Sweeney seems determined to keep her eyes on her career while keeping her love life casual.
For now, her time with Braun appears more like lighthearted dating than a serious commitment — and she seems perfectly fine with that balance.