In a sport that’s long been dominated by stats and strategies, sometimes a new face arrives and steals attention for more than just talent.
That’s exactly what happened when Swedish striker Alice Sondergaard was unveiled by Serie A side Genoa earlier this month.
But while her football credentials are solid, it’s her striking presence that’s got fans talking—and scrolling.
Alice Sondergaard Joins Genoa and Sparks Fan Frenzy
Genoa announced their latest signing on Instagram with a sleek photo shoot featuring the 20-year-old forward, and the internet immediately took notice.
Sondergaard, who made her international debut at just 15, is already making headlines—not just for her skills, but for being labeled by fans as “the most beautiful footballer alive.”
The moment the club shared her images, supporters wasted no time flooding the comments.
One person declared, “It’s official, the most beautiful footballer alive,” while another cheekily wrote, “Always been a fan of Genoa.”
A third fan joked, “They got me on the women’s team this year,” and someone else chimed in with, “Subscription right away.”
From Teenage Prodigy to Serie A Spotlight
But Sondergaard isn’t just a pretty face—she’s a proven talent.
Her rise has been rapid and impressive. Last season, she played a crucial role for Bologna, pushing them to the brink of promotion in a hard-fought campaign against none other than Genoa.
Before that, she was a key goal-scorer for Verona in Serie B.
Now, with Genoa having secured promotion to Italy’s top-flight women’s league for the first time, Sondergaard’s mission is clear: help keep them there.
And if her past performances are anything to go by, she’s more than capable.
Comparisons With Alisha Lehmann Begin
Naturally, when a new star emerges, comparisons follow.
Sondergaard is now being mentioned in the same breath as Alisha Lehmann, the Swiss international and social media sensation who has long held the unofficial title of “world’s sexiest footballer.”
Lehmann, known for her football skills and massive following—over 16 million on Instagram and 12 million on TikTok—has been in the spotlight for years.
Her fame even earned her a personal bodyguard during the Women’s Euros this summer due to overwhelming fan attention.
Lehmann’s High-Profile Personal Life Adds to the Buzz
Part of Lehmann’s enduring public profile has been her off-the-pitch storylines.
She’s previously been in an on-off relationship with Aston Villa midfielder Douglas Luiz, a dynamic that has kept fans intrigued.
They reportedly got together in 2021, had a split, reunited in early 2024, and then parted ways again.
While Sondergaard is still rising through the ranks, both in football and in the public eye, it’s clear that she’s already started to shift the spotlight—and fans are here for it.
A New Era of Fame in Women’s Football?
Whether it’s scoring goals or breaking the internet, Alice Sondergaard seems ready to do both.
Her arrival in Serie A marks a new chapter for Genoa—and perhaps a new era for the way female footballers are seen and celebrated.
With talent, charm, and growing attention, she might just be the face of something bigger.
Only time will tell if she can match Lehmann’s global status, but one thing’s for sure: she’s off to a roaring start.