The intersection of politics and business has once again stirred debate in South Africa after local musician The Kiffness claimed that his outspoken support for a controversial figure cost him a lucrative deal.
What started as a social media post quickly spiraled into a national talking point, drawing in well-known personalities like broadcaster Sizwe Dhlomo.
The Kiffness Says He Lost R500K Deal
David Scott, better known as The Kiffness, revealed that he allegedly lost out on a R500,000 business opportunity.
The reason, he claims, was his public defense of Charlie Kirk, the right-wing activist who was fatally shot in Utah last week.
The Cape Town-based artist shared the news on X (formerly Twitter), insisting that his political stance was directly tied to the fallout.
Proof or Just Noise?
To support his claim, The Kiffness even posted what appeared to be a rejection letter from a potential brand partner.
According to him, the company viewed his social media activity as a “reputational risk” and decided to cut ties before finalizing the collaboration.
This alleged evidence, however, hasn’t stopped South Africans from questioning whether the deal was real in the first place.
Sizwe Dhlomo’s Sharp Response
Sizwe Dhlomo, known for his no-nonsense takes, couldn’t resist commenting.
In his trademark style, he poked fun at the entire situation by posting:
“Lol! Who was dumb enough to pay you R500k to begin with?”
His response went viral, adding even more fuel to the already heated discussion.
Support for Charlie Kirk Sparks Divided Opinions
The Kiffness has been outspoken about Charlie Kirk, especially after his death in last week’s sniper attack in Utah.
While some of his followers supported his right to speak his mind, others accused him of recklessness—suggesting that aligning with such a polarizing figure was bound to backfire.
The musician doubled down, calling out critics and even clapping back at a journalist who accused him of fabricating the story.
His reply was sharp: “Sure you want to go down that road?”
What Comes Next?
For now, The Kiffness stands by his version of events, insisting that his political commentary cost him a half-a-million-rand payday.
But questions remain—was this truly a lost business opportunity, or is it part of a bigger strategy to court controversy and attention?
What’s certain is that his comments have sparked an ongoing national conversation about how politics, personal beliefs, and business interests collide in today’s digital age.