For years, Harrison Sullivan — better known online as HSTikkyTokky — has built his image as a millionaire playboy living between Bali, Marbella, and Dubai.
With supercars, luxury villas, and flashy parties as his backdrop, the 23-year-old influencer has sold himself as a self-made trader with a £20 million annual income.
But behind the Instagram reels and TikTok clips, the truth is starting to catch up with him — and it’s about to be broadcast to a global audience.
Louis Theroux Steps In
Renowned documentary filmmaker Louis Theroux, who has previously tackled everything from Scientology to disgraced PR guru Max Clifford, has turned his lens toward toxic masculinity in the influencer world.
Sullivan, dubbed by critics as a “pound shop Andrew Tate,” agreed to sit down for the project — alongside his mother, Elaine.
Instead of boosting his reputation, the interview left Sullivan looking more exposed than ever.
Clips of their heated exchanges, already circulating on social media, show Theroux calmly dismantling the influencer’s bravado.
A Wanted Man Back Home
What viewers might not know is that Sullivan isn’t just facing criticism online — he’s also wanted by UK police.
He skipped a court date at Guildford Magistrates last November after being charged with dangerous driving, failing to stop, and using a phone at the wheel during a crash involving a £230,000 McLaren in Surrey.
An arrest warrant remains active, and police have urged him to surrender.
Instead, Sullivan fled abroad, leaving behind debt collectors chasing unpaid bills.
Toxic Quotes and Family Defenses
In the documentary, Theroux confronts Sullivan with his own words, reading back a quote in which the influencer bragged: “Call me racist, call me misogynist, call me homophobic, call me a scammer – I’m all those things.”
Sullivan dismisses it as bravado, insisting he doesn’t truly believe it.
When challenged about his homophobic comments, his mother jumps to defend him, insisting, “You’re not homophobic.”
The back-and-forth quickly spirals, exposing not confidence but defensiveness.
Selling the Dream While Living a Lie
Despite claiming staggering wealth — including private jets, crypto wallets worth millions, and a Dubai property empire — much of Sullivan’s “luxury” life appears rented or borrowed long enough to film content.
Cars vanish after a few days, homes are short-term lets, and companies he registers are quickly dissolved.
The real income, insiders suggest, comes from selling young followers false hope through unregulated trading groups and “get rich quick” schemes.
The UK’s Financial Conduct Authority has already issued warnings urging people not to engage with his businesses.
The Mother’s Lifestyle
On Instagram, Elaine — his 59-year-old mother — is often pictured enjoying luxury trips, helicopter rides, and designer shopping in Dubai, supposedly funded by her son.
But neighbours back in Essex remember a very different picture: debt collectors at the door, sports cars appearing for days before being repossessed, and a rented semi-detached house far from the millionaire lifestyle Sullivan promotes.
From Flexing to OnlyFans
In a bizarre twist, Sullivan once admitted on social media that his glamorous life was a “lie” and even dabbled with OnlyFans-style content, posting racy clips with women.
What seemed like honesty turned out to be another stunt for views.
The confession alone drew millions of clicks, proving that outrage and spectacle remain his biggest assets.
The Bigger Picture
For Theroux, Sullivan is just one case study in a wider documentary on toxic masculinity and online influencers — but he’s certainly the loudest.
Whether his bravado can withstand the scrutiny of a Netflix audience remains to be seen.
Because while Sullivan continues to promise wealth, freedom, and success to his young male followers, the evidence points to a fugitive influencer selling illusions — not a lifestyle.