Digital Marketing Officer at HT-Limited

Digital Marketing Officer at HT-Limited – TDPel Jobs

HT-Limited is a Business Management Consulting firm, offering support in SME optimisation, business development, human resources management and administration.

We strive to support small to mid-sized enterprises by finding out specific business needs required to provide the best level of service for the organization. We provide customized HR consulting solutions for employers looking to reduce risks and overhead costs, so more time can be spent on revenue generating activities. We provide business development services to SMEs. HT-Limited is graced with one of two International Labour Organization (ILO) trained and certified coaches in Nigeria. We have ensured and maintained only result-oriented coaching sessions with our clients in various professional fields.

HT-Limited is a Business Development Service Provider for Bank of Industry, USAID and Federal Ministry of Trade and Industry. We are a member of the Chartered Institute of Personnel Management in Nigeria, with offices in Lagos, Nigeria and Accra, Ghana. We are certified by International Finance Corporation (IFC) to train SMEs using the SMEToolkits platform.

As a team of experienced professionals with the expertise and industry knowledge to understand business management requirements and offer the most practical solutions, we work at transferring our expertise to businesses through quality trainings, advisoryProcess 

Responsible for looking into the online marketing strategies for the organization 

Develop and manage digital marketing campaigns 

Plan and execute marketing campaigns, and maintain and supply content for the company’s job portal 

Optimize content for the job portal and social networking channels such as Facebook, Twitter, Instagram, Google Plus, YouTube etc 

Identify new digital marketing trends and ensure that the brand is in front of the industry developments. 

Content: Writing engaging content for a variety of audiences that is consistent with brand guidelines 

Execute social media efforts to improve KPIs, likes, shares, tweets, etc. 

Email Marketing:  Creating and executing SMS, and email-based marketing campaigns. Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimise results.  

Follow up leads from different media till payment is made 

Place an order and ensure complete delivery by the operations team 

Channel customer feedback appropriately 

Monitor, report and analyse results to improve performance, using tools such as Google Analytics and others so that amendments and improvements can be made where appropriate 

Prepare daily, weekly and quarterly feedback such as tracking the website traffic flow and provide internal reports  

Executive key instructions as given by the head of functional unit 

Meet monthly and quarterly business targets as determined by management. 

Look out for the best deals for online payments (no fee or low fee substitutes) 

Knowledge and experience of using content management system (CMS) desirable 

Timely provide the information needed by other employees 
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