Digital Marketer at LOPTERRA – TDPel Jobs
Lopterra leaders empower the business by investing in experienced professionals skilled to provide the core of our services, with a leadership influence that lies in the commitment to build strong, trustworthy relationships with our clients, candidates and amongst colleagues. Our team is widely recognised for their excellent service, professionalism and unmatched training services.
As a team, we remain focused on the goal to continue being among Africa’s top specialist Human Capital Resource company, thereby influencing our clients’ bottom line positively and changing the lives of our clients and candidates.Job Code: LPT / DMO7
Location: Ikeja, Lagos
Manage all aspects of our digital marketing including our SEO/SEM,
Build a robust marketing database/pipeline, email, and display advertising campaigns.
Plan and manage company’s website, social media presence on all digital platforms, email & design
Develop and monitor campaign budgets.
Coordinate with advertising and media experts to improve marketing results.
Identify the latest trends and technologies affecting our industry.
Develop new and innovative growth strategies.
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
Evaluate important metrics that affect our website traffic, and target audience.
Prepare accurate reports on our marketing campaign’s overall performance.
A University Degree.
Demonstrable experience leading and managing SEO/SEM,
Up-to-date on the latest trends and technologies in digital marketing.
Demonstrable experience managing marketing database, email, social media, and/or display advertising campaigns
A minimum of 3 years’ experience in a digital marketing or advertising position.
In-depth knowledge of various social media platforms and website analytics and tools.
Highly creative and analytical abilities.
Excellent communication and interpersonal skills.
Experience in identifying target audiences.
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