Daily Mail Expands Digital Reach and Boosts Subscriber Numbers Across the UK, US, and Australia in Record-Breaking Growth

Daily Mail Expands Digital Reach and Boosts Subscriber Numbers Across the UK, US, and Australia in Record-Breaking Growth

Since its inception in 1896, the Daily Mail has always been at the forefront of technological innovation.

Originally founded by Alfred Harmsworth during the age of the telegraph, the Mail has consistently embraced new technologies to keep its content relevant and engaging.

Fast forward to today, and the Daily Mail continues to evolve—now with over a quarter of a million digital subscribers and a growing presence online.

Mail’s Digital Success: A Game Changer

The Mail isn’t just Britain’s top-selling print newspaper; it’s also one of the fastest-growing digital platforms in the world.

In just over a year since its launch, Mail+ has attracted more than 163,000 subscribers who are enjoying premium, subscriber-only content on MailOnline.

Additionally, over 92,000 readers have opted for Mail+ Editions, which gives them digital replicas of the printed paper that can be read on tablets or smartphones.

This digital growth isn’t limited to the UK. With recent expansions, 21,000 of the Mail’s digital subscribers now live in the US, where Mail+ debuted just last month.

Another 11,000 are located in Australia, where they have access to content from the Mail’s Sydney office.

This rapid global expansion is a testament to the Mail’s increasing influence as a British export.

Print Still Leading the Charge

Despite the rise of digital platforms, the Daily Mail’s print version continues to outperform its competitors.

Each week, the Mail outsells its closest rival, The Sun, by over a million copies, and The Times trails even further behind.

In fact, one out of every three national newspapers sold in the UK is a Daily Mail.

On Saturdays, the numbers are even more impressive—over a million copies are sold, with 13 copies flying off the shelves every second.

A Bright Future Ahead

Ted Verity, the Editor-in-Chief of the Daily Mail, expressed his excitement about the paper’s future.

“It’s an incredibly exciting time to be a Mail journalist,” he said.

“The reach of our work is broader than ever, and the opportunities for our team to share their stories with readers around the world are growing every day.”

Verity also credited the success of the Mail’s subscription services to the talent and dedication of the Mail’s team of reporters, writers, photographers, and editors.

But he stressed that this is just the beginning—there’s a clear ambition to continue growing the subscriber base year after year, with the high-quality journalism the Mail is known for at its core.

The Mail’s Commitment to Women’s Journalism

In another exciting move, the Daily Mail has appointed Celia Duncan as the world’s first Global Women’s Editor.

This appointment highlights the Mail’s longstanding commitment to delivering outstanding journalism to its female readership.

Duncan, who has been with the Mail since 2015, played a pivotal role in launching Mail+ in the US and Australia.

She will now oversee the global expansion of the Mail’s women’s content, ensuring its continued growth and success.

Ted Verity praised Duncan’s leadership, saying, “Celia has taken our women’s journalism to new heights, producing thousands of daily features and three unmissable weekly magazine sections—Femail, Inspire, and Secrets & Lives.

These have driven a significant number of online subscriptions for Mail+.”

Duncan herself expressed her excitement about her new role.

“I’m honored to become the Mail’s first Global Women’s Editor.

The Mail has always been at the forefront of women’s editorial, and with the launch of Mail+ in the US and Australia, we are poised for an exciting new chapter.”

What’s Next?

As the Daily Mail continues to expand both in print and online, the future looks incredibly promising.

With innovations like Mail+ and strategic appointments like Duncan’s, the Mail is set to remain a leader in the journalism world for many years to come.