Social media may be all about curated perfection, but Alix Earle is flipping the script.
The 24-year-old influencer, who skyrocketed to fame with her “Get Ready With Me” TikTok videos, recently hit pause on the glam and opened up about a very real, very relatable struggle—her skin.
Instead of her usual polished selfies, Alix surprised fans with a series of makeup-free snaps on Instagram.
Her caption? Raw, honest, and a little dramatic—in the best way possible.
“No One Cares”: Alix Ditches Makeup for a Weekend in NYC
Alix kicked off her post with a truth bomb: “Wore no face makeup out this wknd in NYC & the info I have gathered is that no one cares & we are our own worst enemy.”
She went on to share that she’s battled skin issues since middle school.
For her, makeup wasn’t just a creative outlet—it was armor.
“Makeup has always been a safe space for me in terms of feeling secure and confident when leaving the house,” she explained.
But this time, she decided to skip it all. Why? She’s currently dealing with a breakout and wanted to give her skin the break it deserved.
A Trip to the Derm—and a Leap Out of Her Comfort Zone
As part of her skincare reset, Alix paid a visit to her dermatologist, Dr. Kiran Mian, in New York City.
Her treatment included full pore extractions, an oxygen facial, a soothing mask, and LED light therapy.
But the real challenge came afterward: staying makeup-free for a full weekend.
“I was petrified,” she admitted. “I thought the only thing people would notice about me was my skin.”
But by day three of going bare-faced around the city, something clicked—no one cared. Not even a little.
“Real Skin is Beautiful”: The Message Behind the Movement
Alix’s takeaway? It was never about others—it was about how hard she was being on herself.
“Putting on makeup over blistering acne just to wash it off and irritate it isn’t for me,” she wrote. “It’s for others who I’m scared may judge me.”
After spending the weekend letting her skin breathe, she said coming home felt “really liberating.”
She encouraged anyone struggling with skin issues—whether it’s at work, school, or out with friends—to give their skin a chance to rest. “Real skin is beautiful,” she added with a heart emoji.
Fans in the comments were quick to hype her up, praising her bravery and reminding her how great she looked without makeup.
TikTok Troubles: The App That Made Her Could Disappear
While Alix was navigating her skincare journey, another stressor hit—news that TikTok might be shut down in the U.S.
After a recent Supreme Court ruling, the platform that launched her career is facing a potential nationwide ban.
In a teary-eyed video, she confessed she was spiraling. “I can’t sleep, I’m so freaked out about this,” she said, visibly emotional.
“I love you guys so much and I just feel like I need to just check in with you right now.”
She talked about the memories, the content, and the community she’s built on TikTok—and how devastating it would be to lose all of it.
“This is going to be the worst day ever,” she said in classic Alix fashion.
What’s Next for the Queen of Gen-Z?
With over 10.8 million followers across Instagram and TikTok, Alix’s influence isn’t slowing down anytime soon—even if TikTok does disappear.
Between brand deals and partnerships, she’s reportedly making between $40K and $70K per campaign, and Forbes estimates her 2024 income at $8 million.
Still, beyond the glam, the brand deals, and the followers, what’s striking is her vulnerability.
Alix Earle is proving that in a world of perfect filters, showing your true self might just be the most powerful thing you can do.