In recent years, a big wave of Californians has been leaving the Golden State behind—and many of them are heading to Texas.
It’s not hard to see why. The cost of living in California has skyrocketed, pushing nearly 638,000 people to look elsewhere in just one year.
Texas, with its lower housing prices, no state income tax, and cheaper groceries, has become a magnet for folks searching for a more affordable lifestyle.
Austin Was the Hottest Spot, But That’s Changing
For a while, Austin was the number one choice for Californians moving to Texas.
In 2023 alone, over 10,600 people made Austin their new home, many of them millennials chasing the city’s famed vibe and opportunities.
But things aren’t quite as rosy as they once seemed.
Reports show that interest in Austin is cooling, while Houston is gaining ground as a top destination.
Houston offers more affordable housing—60 percent cheaper than California—and boasts a diverse economy spanning energy, aerospace, manufacturing, and tech.
These factors are making it a strong contender for Californians seeking stability and opportunity.
Celebrities Who Led the Texas Migration Are Having Second Thoughts
Several well-known figures helped popularize the move to Austin, but some are now expressing regrets.
Podcast host Joe Rogan moved from Los Angeles to Austin in 2020, encouraging others to follow.
But comedians like Tim Dillon weren’t impressed with the city’s restaurant scene and cultural offerings.
Dillon called Austin “a horrible city without a soul,” criticizing its live music scene and food options.
Similarly, Brendan Schaub, a comedian and MMA fighter, admitted missing Los Angeles after moving his family to Austin.
He spoke about feeling heartbroken over leaving his community and routine behind.
Shane Gillis also criticized Austin, particularly its homelessness and drug problems, describing the situation with harsh words on social media.
Other Influencers and Celebrities Are Heading Back to California or Beyond
It’s not just Rogan’s circle that’s rethinking Austin.
Conservative influencer Blaire White, who moved to Austin in 2021, announced she’s returning to California after four years, citing her love for the state despite its challenges.
Model Lucky Blue Smith and his wife Nara moved to Dallas in 2022 but recently decided to relocate again—to Connecticut—to be closer to New York and have more space for their growing family.
Everyday Movers Are Facing Their Own Set of Challenges
It’s not only celebrities feeling disillusioned. Jian Jiao, who moved from the Bay Area to Austin in 2021, shared his mixed feelings about the city.
While he appreciated Austin’s beauty and interesting lifestyle, he was frustrated by the traffic, ongoing roadwork, and difficulties finding reliable tradespeople like plumbers and electricians.
The extreme seasons were also a challenge—icy winters caused damage to pipes and trees, while intense summer heat made outdoor play tough for his kids.
Still, Jiao recommends Austin—but cautiously, saying it might not be the perfect fit for everyone.
What Does This Mean for Future Movers?
While Texas continues to attract thousands of Californians daily, the honeymoon phase might be fading, especially in Austin.
Cities like Houston are stepping up as popular alternatives, offering affordability and diverse job markets.
For those dreaming of a fresh start in the Lone Star State, it’s worth weighing the pros and cons carefully.
Texas is more affordable, yes—but the lifestyle, culture, and climate can vary widely, and what feels like paradise to some might feel limiting to others.