Cruz Beckham releases heartfelt For Your Love music video at Tony’s pie and mash shop in Essex as Beckham family feud with Brooklyn continues to unfold

There’s no missing the message in Cruz Beckham’s latest release.

When the 20-year-old dropped the video for his new single For Your Love on Friday, it wasn’t just about launching a song — it felt like a carefully crafted love letter to family at a time when the Beckham name is tangled in very public tension.

The track follows his debut single Optics, which arrived in October alongside Lick The Toad, marking his formal step into the music world.

But this time, Cruz leaned hard into nostalgia, roots and kinship — and he did it with style.

A Nod to Dad at Tony’s Pie and Mash

The video was shot at Tony’s Traditional Pie and Mash Shop in Essex — famously a favourite haunt of his father, David Beckham.

The former England captain has often spoken about his love for traditional East End grub, frequently popping into the shop with his mum Sandra.

In the video, Cruz and his band — The Breakers — meet a sharp-suited music executive inside the restaurant before launching into their performance.

It’s gritty, retro and very British, with clear inspiration drawn from indie legends like The Stone Roses.

There’s even a playful moment where the executive mistakenly calls Cruz “Romeo” — a blink-and-you’ll-miss-it family in-joke.

Grandad Steals the Show

One of the sweetest touches? A cameo from Cruz’s grandfather, Tony Adams — the father of Victoria Beckham.

Appearing on an old-fashioned TV screen, he introduces the band ahead of their “first TV performance.”

Speaking on The Chris Evans Breakfast Show, Cruz beamed as he discussed the cameo.

He described his grandad as a “great human” who once played in a band and introduced him to The Beatles.

“He’s still got it,” Cruz laughed, though he admitted his grandad doesn’t gig anymore.

The Breakfast Show host even sent a cheeky on-air greeting to David and Victoria, joking that “tears are being shed” while they listen.

Living the Band Dream

Cruz formed The Breakers with Dan Ewins, Telmo Seixas and Dario Scotti after meeting through his girlfriend, songwriter Jackie Apostel.

He’s been open about wanting the full band experience rather than going solo.

“We’re living the dream right now,” he said.

“We just want to put a smile on people’s faces.”

His debut headline gig at The Courtyard Theatre in London on March 27 sold out in minutes, prompting a wider UK and EU tour that kicks off in Birmingham before heading through cities including Manchester, Glasgow, Paris, Amsterdam and Berlin.

For a newcomer, that’s serious momentum.

Meanwhile, Brooklyn Doubles Down

While Cruz is singing about fearless love, his older brother Brooklyn Beckham continues to publicly distance himself from the family.

In January, Brooklyn released a blistering six-page Instagram statement accusing his parents of controlling behaviour, prioritising brand image over family, and even “hijacking” his first dance at his 2022 wedding to Nicola Peltz.

Central to that claim was Latin superstar Marc Anthony, who performed at the Palm Beach reception and allegedly invited Victoria onto the stage instead of the bride.

Marc has since called the narrative “hardly the truth” and described the situation as “extremely unfortunate.”

Wedding DJ Fat Tony also weighed in, insisting there was no scandalous behaviour — only awkward timing.

Despite Cruz recently posting childhood throwbacks set to Billy Joel’s The River of Dreams — complete with lyrics about something sacred being lost — Brooklyn responded with loved-up posts featuring Nicola, underscored by Barry White’s You’re The First, The Last, My Everything.

The contrast couldn’t be clearer: nostalgia versus new beginnings.

Tattoos, Vows and Divided Loyalties

Interestingly, Brooklyn still sports the matching “brotherhood” tattoo he got with Romeo and Cruz in 2023, as well as a ballerina inking honouring sister Harper.

However, he has reportedly covered a “dad” tattoo dedicated to David.

Brooklyn and Nicola renewed their vows in August 2025, hoping to replace what he described as painful wedding memories with happier ones.

Nicola’s father, billionaire investor Nelson Peltz, has publicly supported the couple, while the Beckhams have largely maintained silence — a notable strategy for a family that has built one of Britain’s most powerful celebrity brands over three decades.

Brand Beckham Under the Microscope

For years, the Beckhams have been considered a masterclass in image management — from Victoria’s Spice Girls days to David’s football stardom and global ambassador roles.

Their combined net worth is frequently reported in the hundreds of millions, though it’s eclipsed by the Peltz family fortune.

Brooklyn’s statement accused his parents of caring more about endorsements and public optics than private reconciliation — a claim that strikes at the heart of “Brand Beckham.”

Yet Cruz’s video suggests a different narrative: one of loyalty, humour and unity.

What’s Next?

Cruz’s immediate focus is clear — touring, performing and building credibility as a musician beyond his famous surname.

If ticket sales are anything to go by, there’s genuine curiosity around what he’s creating.

As for the wider family feud, insiders suggest reconciliation isn’t imminent.

Brooklyn has explicitly stated he does not wish to mend bridges, and the silence from David and Victoria remains unbroken.

But family dynamics — especially high-profile ones — have a way of evolving over time.

Whether that evolution happens privately or under the glare of social media remains to be seen.

Summary

Cruz Beckham’s For Your Love video is more than a music launch — it’s a subtle show of solidarity with his parents during an ongoing rift with brother Brooklyn.

Packed with family references, nostalgic settings and a cameo from his grandfather, the video reinforces unity at a moment of division.

While Brooklyn continues to publicly align himself with wife Nicola Peltz and stand by his accusations against his parents, Cruz appears to be striking a different note — one rooted in heritage, loyalty and optimism.